2024 & 2025 State of Cloud GTM

• Branding

• Printed Layout

• Social/digital graphics

Credit:

• 2025 Report content written by Ashby Landers

• Motion graphics by Kelly Russ

Tackle conducts an annual survey and produces a yearly report that tracks how software companies are using cloud marketplaces and co-sell programs to drive revenue. More than 10,000 partner and revenue leaders read this research each year, and many use it to shape their strategies for the year ahead.

Each year, we branded the report to have its own unique look and feel. This branding was carried out across social graphics, a printed report, trade booth collateral, digital landing pages, and more.